Online Tools for the Future of Filmmaking

Speaker · Workshop · Wild & Scenic Film Festival · Nevada City, CA · 10 January 2009

Workshop on online tools for filmmakers: script writing, raising money, casting, location scouting, equipment, editing, stock footage and distribution.

Part of Earthsite

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Online Tools for the Future of Film Making Presented by Joey Shepp January 10th, 2009
Wild and Scenic • Earthsite managed the Online Video Campaign for the Wild and Scenic Film Festival 2008 and 2009.
Earthsite Company • Earthsite is a New Media Agency for Sustainable Brands. We specialize in green and social design, web 2.0 development, and social media marketing. • Headquarters in Fairfax, CA, just north of San Francisco. our new design studio
New Media Strategy
Growth of Social Media http://www.slideshare.net/wah17/social-media-35304?src=embed Social media and marketing Evolution or Revolution?
Changing Media Landscape http://www.slideshare.net/wah17/social-media-35304?src=embed Management Chords http://managmentchords.blogspot.com
New Media Model Richard Edelman Forrester Consumer Forum 2007 Corporate Image in the Age of Social Technology
Online Tools for filmmakers
Benefits of Online Tools • Collaborative • Inexpensive • Access to a Global Audience • Access from any computer
Script Writing • Commercial Software • Final Draft $180 • Sophocles $120 • Storyist (Mac) $59 • Free Online Software • Celtix • Plotbot • Online Support Communities • Done Deal Pro • Secluded Writers
Raising Money • Social Lending Sites • Lending Club • Prosper • Zopa • Donation Fundraising • ChipIn • Fundable
Casting • Craig’s List • Actor’s Connect • Backstage.com
Storyboarding • Octopz • Celtix • Google Docs
Location Scouting • Google Maps • Street View • Google Earth • Panoramio
Shooting: Finding Equipment • Shopping Comparison Sites • Wize • View Score • Shopping.com • PricerGrabber • Amazon.com • Social Review Websites • Student Filmmakers Magazine • Globeshooter • Vimeo
Filmmaker Communities
Editing • Professional Software • Avid Xpress Pro $1,500 • Apple Final Cut $750 • Adobe Premier $800 • Consumer Software • Apple iMovie $79 • Adobe Elements $75 • Web-based Solutions • JayCut (free) • MediaSilo (online collaborative editing)
Stock Footage • Free Stock • Footage Firm • Veer • Internet Archive • Creative Commons • Indy Artists • MySpace • Bebo • Sounds • FindSounds.com
Distribution Promotional Trailers Give it Away Sell It Social Media Sites YouTube/Facebook Peer2Peer / BitTorrent DVD/DRM
DVD Production On Demand • Cafepress • Sell only on Cafepress • Lulu • Sell only on Lulu • CreateSpace • Amazon.com
Preparing Video for Upload • Averan Gale of Green Gorilla Media
Distribution to Social Media Networks Network Priority Marketing Tool Notes Blip.TV • broadcasting network, basis for video distribution • automatically uploads to iTunes podcast directory • automatically updates Facebook Fan Pages Fan Page • Gain ‘Fans’ • Measure traffic with ‘Insights’ • Add video and applications 2 User Channel • Gain ‘Subscribers’ • Upload Videos • Subscribe, Favorites, Playlists 3 Podcast 4 User Channel • Gain ‘Subscribers’ • Upload Videos 4 MySpace Page • Create a page • Gain ‘Friends’ 1 2 • Add your postcast ‘feed’ to the iTunes directory • Measure your subscribers Distribute Media + Gain Subscribers
Video Distribution System Upload directly to YouTube Manage a Channel Gain Subscribers Timed Release of Videos Automatically Distributes Video to Primary Networks iTunes Podcast Fan Page Edit and Upload Videos Gain Subscribers Blogger, MovableType, TypePad, WordPress, WordPress.com, Drupal
Internet TV • Miro • Download Video • Bit Torrent • Boxee • AppleTV • xBox360 • Hulu • Free TV online • Joost • Media Center
Case Studies
Green Festival TV • Leading with vision of year round content • Onsite Audio/Video Recording, PostProduction • Online Media Distribution, Maintain Video/Audio Libraries • iTunes Podcast • Facebook Integration • Green Festival TV • Green Festival Radio
Green Festival TV 140+ Total Video Pieces 4,200 minutes 70+ hours 2007 2008 Chicago Speakers – 12 Seattle Interviews – 9 Speakers – 13 Washington DC Interviews – 21 Speakers – 12 San Francisco Interviews – 3 Speakers – 12 Chicago Interviews – 5 Speakers – 13 Washington DC Interviews – 5 Speakers – 13 San Francisco Interviews – 5 Speakers – 13+
Your Environment Road Trip • Road Trip across America • Interviews with Environmental Leaders • Minimal Technology
YERT Leveraging Social Media
Connect JoeyShepp.com Earthsite.net
Bonus Slides
Red Cameras • Super High Resolution: 12-megapixel • 35mm Lenses • Still or Video • Modular Design
Red Scarlet • High End Camera • Accessible to Indy Film Maker Budgets