Category: presentations
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Green Careers Conference LA 2009 [BONUS PRESENTATION]
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The Open Brand: How Twitter is Pushing Radical Transparency in Brand Management
This presentation was delivered as an introduction to a panel on “Open Brands” at the Twitter 140 conference in Mountain View, CA. Representatives from Dominos, JetBlue, Ebay, and Intuit sat on the panel and provided great insights in their corporate use of Twitter. Also, thanks to all the great people who voted for the Open…
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Joey Shepp Speaks at the 6th Northbay Growth & Innovation Forum
At the 6th Northbay Growth & Innovation Forum held in Santa Rosa, Joey Shepp, founder of Earthsite, spoke to a large audience of business professionals and entrepreneurs. Speaking along-side Steve Weiss, co-founder of the North Bay Angels, Joey presented on the topic of social media and how small to medium sized businesses can leverage “customer…
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The Open Brand: Beyond Greenwashing
The Sustainable Enterprise Conference is a day long learning and networking conference dedicated to helping North Bay businesses transition to economic, environmental and social sustainability. The fourth annual conference will be held May 8, 2009 at Sonoma Mountain Village in Rohnert Park, CA. Find out more about our Sponsorship and Registration.
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Online Tools for the Future of Filmmaking
Speaking at 2009 Wild and Scenic Film Festival presented by Patagonia The world of video is moving online fast and the implications to filmmakers and audiences are paramount. It has become the norm for filmmakers to have an online reel and moreover to lead marketing using online video. In this workshop learn how to leverage…
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The Green Web :: How the Internet is advancing Sustainability
Speaking at Green Festival San Francisco 2009 Business and individuals are leveraging the power of the Internet to grow the green economy. Principles of interconnectedness, accessibility, transparency, and democracy are powerfully demonstrated in the emerging Web 2.0 landscape. This presentation will provide case studies in Social Media, Online Activism, Green IT, Open Source Software, and…
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Green Marketing 2.0: It’s about Trust
Speaker at Sustainable Enterprise Conference 2008 Traditional top-down marketing is dead. Consumers don’t trust advertising, but they do trust each other. Online technologies such as FaceBook, MySpace, and the iPhone are facilitating a revolution in peer-to-peer communication. How does business today engage with new online strategies to build loyal customer communities? Learn about Social Media,…
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Panelist at Net Impact Professionals Summit, Chicago 2006
Decision Making 2.0: How Information Technology Can Help us Make Decisions Friendly to Planet, People and Profits Do you know the environmental impact of that steak you bought at Whole Foods? Do you have any idea how much electricity your PC is using when you leave it on all night? Should you tell the grocery…
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Speaker at Sustainable Enterprise Conference 2007
How Web 2.0 is Empowering Sutainable Business Web 2.0 is about collaboration, sharing, and accessibility. How is this online revolution empowering Sustainable Business? Participants will learn how start-ups and big businesses alike are using the power of the Web to improve their bottom lines while addressing environmental and social justice issues. See demonstrations of cutting-edge,…
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An Introduction to Ecological Design
An Introduction to Ecological Design from Bachelors of the Arts Thesis Ecological Design is born simply from the application of ecological understanding to the practice of design. A contemporary understanding of scientific ecology is rooted in the concept of interrelatedness. Because organisms evolved in relationship to one another, ecological systems are interconnected and interdependent at…